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De-coding the method: Design and Marketing or Marketing and Design?
Design and Marketing, what came first: the chicken or the egg? What should we first propose in business terms in order to have a coherent message? As…
The Projects Area
At Grup Idea, we are convinced that the success of each project depends on the people who make it possible. Within our organisation, the Projects…
New channels of communication and the importance of networks in business activity
Sender and receiver are not only closer, but also talk to each other. As a company, we must communicate in the same way as our customers and, above…
Construmat 2024: Innovation and Sustainability in Construction
The world of construction is constantly evolving, and Construmat 2024 is a convincing proof of this. Our team and the Director of Design and…
(Re-)tail in (Re-)build 2024
REBUILD is the largest national construction event, which promotes the most industrialised practices, the integration of digital technology, the…
