“Paradigms that melt on retail” by Lluís Martínez-Ribes. IDEA PIKAPIKA in Arpa Design Center of Barcelona

March 24, 2012, we began the itinerant IDEAPIKAPIKA on  Arpa Design store in Barcelona Centre. On this occasion Lluís Martínez-Ribes spokes of the…


“The bank as a shop” by Carlos Casanovas. IDEA PIKAPIKA in IDEALOFT.

In  GRUP IDEA we understand the Bank as store and  Carlos Casanovas spokes about that, marketing director of "la Caixa" November 24, 2011 in the…


“Can design help the economy?” by Ramón Aymerich. IDEA PIKAPIKA in IDEALOFT

Ramón Aymerich, head of economy of  "La Vanguardia", of September 29, 2011, gave answer to the question: "can design help the economy?"  in the…


“Trends in the age of friction” by Daniel Córdoba Mendiola. IDEA PIKAPIKA in IDEALOFT.

On June 30, 2011, Daniel Córoba-Mendiola, founder and director of THE HUNTER, spokes of trends at the time of friction. The firm The Hunter is…


“Draw on yourself and on your environment, but draw” by Pere Monràs, IDEA PIKAPIKA in IDEALOFT

Below we summarize the main ideas of the day "PIKAPIKA: Pika of yourself and the environment, but pika" given by Pere Monràs, founder of hèlix3c,…


“The future is CO” by Alfons Cornella.IDEA PIKAPIKA in IDEALOFT

Eleven years ago he started up an initiative called Infonomia, to help businesses to understand how technology would change the way they did things.…


Star Architects. Expansion newspaper. February 22nd, 2011

Does a building or a space sell better when it is designed by a “renowned” architect or designer? Very often, when a given brand wishes to increase…


Expansión - Star architects

Article about the role of architects in retail projects


Expansión

Atículo de opinión sobre la visión de las oficinas bancarias como tiendas de retail